What's going on in the mind of the perfumer bully? - review
Girls, I brought you a nice meal!
I feel incredibly fortunate to interview Etienne de Swardt, father outrageous brand Etat Libre d'orange, a great humorist and just a dreamer. About what films are worth watching for inspiration, why I need "Money" from North America and with whom I dream to get drunk in an Irish pub see below.
M:What perfumery means to you? It is primarily an art, a passion or business?
E: Many years ago I went fishing, during which I dropped my watch in the river. It was at that moment it dawned on me – I want to marry Jane, to create absurd picaresque flavors to play the banjo as well as the thug from the American wilderness in the film "Deliverance" by John Boorman in 1972.
Perfume is my passion? Possible. Business? Yes, this is still slavery! Art? Yes, it is just to swallow the blue pill and jump into the rabbit hole.
M: What character traits and beliefs made you choose perfume as a vocation? What helped you to fulfill your potential?
E: a Cocktail of complex Oedipal phase, well-developed sense of self-irony, unhappy first love and the lack of a solid family heritage, flavored drops "Jicky" and "Givenchy Gentleman" — the aromas, heard in the late 70's, celebrating all that long ago, gone with the wind. And yet... I believe in Samsara.
M: What helps you in your work? What inspires and motivates you?
E: My four-legged friend Faust, dog Hungarian Vizsla, which is not concerned with issues of vanity, and especially the consequences of anything. While walking through Paris he is my true guide in the world of secretions Magnifique, a frenzied and who firmly believes that life after death smells like virgins and bulls.
M: alter years in business is your attitude to perfumes?
E: I have to constantly accelerate to suck more and more money from naive small that I can't yet processed (laughs).
M: what do you pay attention in the first place, selecting a new "nose" for cooperation?
E: how much he or she suffered before we regroup for a waltz at vanity fair.(How deep she/he has suffered before regrouping on to dance the vanity fair trade song).
M: Your concept brand attracts a lot of people, aren't you afraid that the growing crowd of admirers in the end will make the flavors everyday?
E.: My passion to sabotage and counter-revolution has no boundaries, I'm constantly searching... I guess I will be able to create half Dalmatian, half Pekingese and rewrite the philosophy of the brand with Jane Fonda, barking at the moon and sipping pink champagne... Or Mahatma Gandhi, recently revived his body.
M.: a Connoisseur of fragrances ELO, who is he?
E: Generous and elegant person, who suffers, I think, the same mental disorder that McMurphy in Milos Forman's film "one Flew over the cuckoo's nest", 1975.
M: What fragrance brand do you recommend to try first, to understand the brand philosophy?
Э.: Magnificent secretions, Putain des Palaces, the Afternoon of a Faun, «Menage à trois» обязательны!
M: What flavors ELO and other brands you love the most? When you hear his perfume favorites on the skin of other people, do you feel some kind of jealousy?
E: Cologne from ELO — one of my favorite fragrances, it is so softly and delicately plays on the skin, is an art of seduction elusive, like the night swallows the soft flesh. No, not jealous, just feel like a predator on the ground.
M: please Tell us about the new flavors of the brand. Should we wait for something incredible?
E: Yeah, we are working closely with EXXON over a limited product under the code name "Money". The fragrance will be available only in a volume of 50 ml multi auto-filling stations mainly in North America.
M: What are the current trends in perfumery? As you can see the development of the industry in the future? Whether "they were not-mania" spread or urban smog and routine swallow it?
E: No future! Some regret, she left, taking my blue suede shoes and vintage Land Rover released in the 1970s, which she later broke with his silly orthopedists short h**. She chose this absurd life where oral sex is limited (laughs). Current trends: Putain des Palaces on her skin, helping to awaken and sublimate your daily worries. Feel and stay alive, defeat his tragedy and ticatica in olfactory memory. Poetry and levity will save our parfumerian soul (Poetry and frivolity will save our scented souls)!
E: For more serious answers go to the house of Chanel.
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